One page or several pages?
The choice of one page vs multi page website is not about fashion. It depends on how much you have to say, how people will find you, and how the site is likely to grow.
What is a one-page site good at?
A single page tells one story in one order. The visitor scrolls from who you are, to what you offer, to how to reach you, and never has to decide where to click. That suits a person or a small business with one main offer and one action to ask for. It is also quicker to write, because there is simply less to fill.
Where does one page run out?
It runs out when you have several things to say to several kinds of visitor. A page that covers four services in depth becomes a very long scroll, and someone interested in the last one has to pass the other three. Sending a link to one specific service is awkward as well, because every link opens the same page from the top unless it points to a section.
Does the choice affect search?
It can. A search engine reads each page as being about a topic. One page about everything you do gives it one broad topic; separate pages let each service or subject be understood alone. That does not promise any position in results, and a single page can still be found by your name. But if you hope to be found for several different things, separate pages give you somewhere to put each one.
Which is easier to keep up to date?
A one-page site has fewer places for things to go stale, which is a real advantage if you will rarely touch it. A multi-page site asks for a little more attention, but each change is contained: you edit the page for one service without scrolling through a long layout. Neither is hard when the site is built for you to edit.
Can I start with one page and grow?
Yes, and it is often the sensible route. Launch with a single strong page, then give a section its own page when it has outgrown its space: when a service needs more explanation, when you start writing articles, when a project deserves a proper write-up. Say at the start that this is the plan, so the first page is built with the later pages in mind.
How do I decide today?
Write down what the site has to say as a list of headings. If the list is short and leads to one action, one page will carry it. If the headings fall into groups that different people would read separately, those groups are your pages. Let the content decide; a structure chosen first and filled afterwards is how sites end up with thin, padded pages.
How I handle it
I ask for that list of headings before I draw anything, then propose the structure and design it in Figma, whether it is one page or several. You approve the design before the build. Afterwards you have the dashboard and edit the content yourself, and support runs for 180 days from the day the site goes live. Send me what you want the site to say and I will tell you which shape fits.
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